Our mission at NuLife...


At NuLife, we’re passionate about pets and their well-being. That’s the main reson we started our company to provide safe, effective affordable, and high-quality pet care products to keep their tails wagging happily for a long time. Our growing catalog of products are a result of extensive research to create highly effective pet supplements and grooming products to help better the everyday lives of our beloved four-legged friends.

All-natural, premium quality, and proudly made in the USA

At Nulife, we believe in the power of good nutrition using all natural ingredients to boost  health and immunity for pets. We work with the most ethical and best wild-caught producers in the market, to help us develop the most nutritious and health-oriented pet products on the market.

Our supplements are proudly made in the USA in GMP & FDA regulated facilities that go through extensive quality checks to ensure every one of our products meets the high standards our customers expect.

Meet the founders


Long before NuLife began selling products Gavin welcomed Benson into his home from a local shelter. After seeing the way his previous owners had mis-treated him, he made it his mission to bring his new friend back to optimal health.

Gavin quickly found supplements to restore Benson's health but was shocked at the cost and quality and that compelled him to do something about it.

Gavin put together a team to help him create more affordable, and better quality pet supplements and grooming products and so Nulife was born. NuLife prioritizes pets' well-being, thanks to Benson's inspiration. So, when you love our products, it's Benson you should thank!